why
Job hunting can be scary despite abundant interview resources, 58% of graduates still struggle to land their first job.
Most platforms focus on theory instead of realistic practice, leaving freshers without confidence, actionable feedback, or a way to measure improvement - revealing an opportunity for a more practice - driven interview preparation platform.
user persona ( hypothetical )
Two user personas informed key design decisions.
Two user personas informed key design decisions.
Two user personas informed key design decisions.
competitive analysis
To avoid solving an already solved problem, I explored existing interview preparation platforms to uncover their strengths, limitations, and opportunities for innovation.
To avoid solving an already solved problem, I explored existing interview preparation platforms to uncover their strengths, limitations, and opportunities for innovation.
To avoid solving an already solved problem, I explored existing interview preparation platforms to uncover their strengths, limitations, and opportunities for innovation.
target audience
With the problem clearly defined, the next step was understanding who experiences it the most and how their needs shape the solution.
With the problem clearly defined, the next step was understanding who experiences it the most and how their needs shape the solution.
With the problem clearly defined, the next step was understanding who experiences it the most and how their needs shape the solution.
low fidelity / brainstorming
The platform's vision offers customizable courses and portfolio references to help users learn and get inspired. AI-powered mock interviews evaluate their responses, and progress analytics keep them updated on their improvement.
The platform's vision offers customizable courses and portfolio references to help users learn and get inspired. AI-powered mock interviews evaluate their responses, and progress analytics keep them updated on their improvement.
The platform's vision offers customizable courses and portfolio references to help users learn and get inspired. AI-powered mock interviews evaluate their responses, and progress analytics keep them updated on their improvement.
key challenges
As I dug deeper into my research, a few recurring challenges consistently surfaced-revealing why interview preparation often feels overwhelming for many job seekers.
As I dug deeper into my research, a few recurring challenges consistently surfaced-revealing why interview preparation often feels overwhelming for many job seekers.
As I dug deeper into my research, a few recurring challenges consistently surfaced-revealing why interview preparation often feels overwhelming for many job seekers.
key features
With the problem clearly defined, I translated my research into features that make interview preparation feel more guided, personalized, and less overwhelming.
With the problem clearly defined, I translated my research into features that make interview preparation feel more guided, personalized, and less overwhelming.
With the problem clearly defined, I translated my research into features that make interview preparation feel more guided, personalized, and less overwhelming.
final design
